If you prefer publishing an article 5 days a week, here's an adjusted recommendation to balance your posts and newsletters effectively without overwhelming your audience:
Adjusted LinkedIn Content Schedule (High-Frequency Approach)
Weekly Schedule:
| Day | Article | Post | Newsletter |
|---|---|---|---|
| Monday | Publish Article | 1 short engagement post | |
| Tuesday | Publish Article | - | |
| Wednesday | Publish Article | 1 interactive post (e.g., poll) | |
| Thursday | Publish Article | - | Bi-weekly |
| Friday | Publish Article | 1 weekly roundup or reflection | |
| Weekend | - | Rest / Engage with others' content |
Total weekly:
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5 Articles
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3 Posts (to avoid overwhelming your audience and diluting article visibility)
-
1 Newsletter every 2 weeks
Key Considerations:
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Prioritize Articles: Your articles are your cornerstone content. Ensure they're high-quality and provide substantial value.
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Moderate Post Frequency: Limit posts to 2–3 per week to prevent content fatigue, given your high article frequency.
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Newsletter Cadence: Bi-weekly newsletters complement your content strategy without overwhelming subscribers.
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Engage Actively: Engage with comments and others' posts regularly, as this maintains visibility without requiring extra content.
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